At present, the main body of the catering industry is still the traditional small catering mainly “self-employed”. According to data from Eurovision International, the number of catering stores reached 9,918,800 in 2019, a year-on-year increase of 3.53%. Skyeye data shows that from the perspective of organizational form, 96.15% of catering companies are individual industrial and commercial households, with a number of 10.691 million.

Self-employed businesses tend to have small business scales, low profits, and insufficient cash flow, and are easily affected by the external environment. This has also led to my country’s catering companies’ overall weak ability to resist risks.

The transformation from "self-employed" to "catering enterprise" will become the norm in the next industry. With the intensification of "enterprise" and the acceleration of chain chains, in order to stabilize large-scale production and service quality, so that catering business owners have more energy to devote themselves to market competition, it is imperative to standardize seasoning.

Standardized products can first optimize labor costs and create conditions for adjusting product structure and industrial structure, thereby promoting the standardization and specialization of the catering market.

Among the many standard catering service brands and companies, Sichuan Chuanhai Chenyang Food Co., Ltd., located in China Sichuan Cuisine Industrial Park, Pidu District, is the cutting-edge supply chain brand in the southwest region.

For Chuanhai Chenyang, which focuses on the labeling of catering seasonings, Chuanhai Chenyang and the company serve many domestic first-line catering brands, focusing on providing health, safety, deliciousness, and food to more than 3,000 industry brand customers across the country and nearly 60,000 stores. High-quality products have established a good cooperative relationship. So, how does Chuanhai Chenyang help the single-store owner and the brand owner to tide over the difficulties? Let's learn about one or two.

At the same time, rent costs and labor costs still maintain an upward trend when the market is down. Various costs have risen, but catering consumption has gradually maintained rationality. Draining traffic and increasing income have become common issues faced by large and small catering companies.

As we all know, it is difficult to produce good products with poor raw materials. However, in the catering industry, many raw materials are non-standardized products. Compared with professional seasoning companies, the raw materials produced on the spot are more standard than the cooperation of production areas. There is a big difference between fixed mining. In recent years, food and beverage raw materials, especially spices, have risen staggeringly. For single restaurants, small-batch purchases have low bargaining power and difficult quality control. Only customized factories can have better cost control capabilities.

Chuanhai Chenyang started in 1994 and has focused on catering customization for more than 26 years. It is a professional customized production enterprise integrating production, research and development, and service. Its products include seasoning oil, vegetable oil, and compound seasonings. From product experience, production capacity, In terms of R&D strength, factory area, unique intellectual property rights, and smart production equipment, it ranks among the best in the Southwest.

In terms of stable cost and quality of raw materials, Chuanhai Chenyang conducts scientific and accurate cost analysis for customers, formulates practical cost control and cost accounting systems, and relies on the advantages of mass centralized procurement with first-line suppliers and origin regions to ensure products On the basis of quality, the cost is minimized, and at the same time, due to the long-term procurement cooperation of Chuanhai Chenyang, it is ensured that the cost of raw materials fluctuates in a controllable range.

2. Brand owner: Form industrialized production standards and improve after-sales service quality

The chain growth of the catering industry is also one of the important signs of the development process in the endogenous optimization period.

According to the data, the restaurant chain stores are expanding at a growth rate of 3 times that of the overall restaurant.

From product project approval, taste analysis, cost positioning, product research and development, application to the presentation of dishes, Chuanhai Chenyang has established a highly specialized and professional process design. Even if we are faced with the projects of multiple customers at the same time, we still guarantee that each project will be completed by a complete working group to ensure that the project is completed within the effective time, the test results are presented within 3 days, and the initial taste of the finished product is given within 7 days.

At present, the company has obtained more than 30 product and equipment patents, and the R&D laboratory area exceeds 1,500 square meters, which meets the provincial R&D laboratory standard.

In terms of after-sales service, Chuanhai Chenyang is equipped with a dedicated account manager, whether it is docking with customers or product testing, providing customers with uninterrupted and efficient information transmission 7*24 hours, guaranteeing pre-sales and after-sales services, etc. Each product is produced by no less than 6 quality appraisers, and 1-2 application service personnel are equipped according to customer needs, so that customers can truly worry about the product.

On this basis, Chuanhai Chenyang has four major companies, Zhonghe Yiyi produces conditioned meat products, Xinrun grease production series edible oil, Haijuliangpin’s future professional supply and marketing brand, and Planet Media formulates and optimizes brand planning and gradually builds Open and prosperous ecosystem, simultaneous establishment of "ecological full supply chain", introduction of high-quality industry partners, and provide customers with a series of derivative services covering menu optimization, explosive strategy, chain system creation, and visual upgrades to help partners grow .

3. Consumers: Pay attention to food safety and realize two-way quality traceability

The new "Food Safety Law" was formally implemented in October 2015; the Central Financial Leadership Group meeting held at the end of 2020 clearly pointed out that food safety supervision should be strengthened; at the beginning of 2020, President Xi Jinping emphasized the strictest measures to ensure the food safety of residents. Standards, strict supervision, severe penalties, and serious accountability are known as "the strictest in history" catering management.

Ordinary catering, it is difficult to control temperature and humidity in storage, and the processing environment is limited by the store environment, the size of the back kitchen, and the difficulty of preventing foreign objects from entering during the processing. With the strengthening of environmental protection requirements, the processing of many products has also been restricted by urban management. Especially the cooking of hot pot bottom materials can only be sneaky. Once a complaint or the intervention of the management department is received, it will be very troublesome. problem. According to the new Food Safety Law, the minimum fine for food safety violations starts from 50,000 yuan.

In terms of food safety, Chuanhai Chenyang has a professional quality control team. On-site monitoring and equipment monitoring are carried out at the same time. In each production link, instrument recording and manual recording are dual-track parallel. The production site quality control team has more than 30 people, and it has implemented strict quality management and realized two-way quality traceability. It strictly controls all links from raw material procurement, product research and development, production and processing, product sales, after-sales service, etc., and does everything in its power to guarantee products The stability and security.

In the future, Chuanhai Chenyang will always maintain its own mission, control details, and quality first. Based on smart factories and a high-quality ecological supply chain system, and adhering to the core of focusing on standardization of catering seasoning, we provide healthy, safe, delicious and high-quality products. Become your partner who can entrust your back to help you ride the wind and waves.